GSMCON2017

Speaker:
Janine Marin, Digital Honey 

Session Description:
Selling the value of social media to your leadership team is a common challenge. Most of the confusion and reluctance comes from a fear of the unknown or lack of understanding. No doubt, getting buy-in from your leadership team is a goal we all have and it is attainable! After this session you, will walk away with a clear framework that will help you verbalize how social media can contribute to your agency goals and tried-and-tested solutions to tackle common roadblocks.